A clear of opportunity of on-screen graphic representation is the ability to give information and ideas visually. Although, some aspects of information have no other way of being shown apart from through the use of text. This is not visually appealing for the audience but it is used as a way of communicating information to the audience.
Towards the end of this video (1 minute in) it shows the use of using text-based information to communicate to their audience. Film 4 do this in a way in which not many television shows do. They show what time the programme is on which a short clip of the film to try and engage them and to wait around until the film is on for screening.
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